Posted by Lambert | Posted in Writing News | Posted on 23-03-2010
Yes its true! You can use free article marketing to explode traffic coming to your site or blog, and you don’t need to be perfect!
Free Article Marketing, or Article Advertising as some call it, comes with a stigma. Most people think you need to be an English professor or scholar to do it. That couldn’t be further from the truth! In fact, the toughest part of article advertising is the research, and that isn’t hard either if you know how to do it. Lucky for you, I will tell you exactly how to do it, in 10 minutes tops!
The first thing you have to understand is free article marketing is just that, free. You can do it yourself. The problem is, people get so freaked out because they believe it takes way to long and isn’t worth the time and effort. Just as anything else, you need a system. If you were to sit down and try to bang out an article without a system, it may take you hours. You may even hit ‘writer’s block’. I will go into the step by step process later. For now, let’s look at what it is people are looking for.
People search the web looking for answers and solutions. The people who understand this, are able to attract the most traffic because they typically offer what the searchers are looking for. ANSWERS! These people pick their niche, find the issues or troubles people are having in that niche, and then provide the solution. Sounds difficult right? No way!
Alright, so now we know the formula. Let’s look at the process of actually writing the article.
Find the niche, if you haven’t already. What I do next is go to ezinearticles.com and search related articles. See what others are writing about. What solutions are they offering? Then go to forums and read what threads have the most action. What are the issues or problems people are writing about? Now you have an idea how to direct your message. Here’s one more and it’s my favorite. Find an article pertaining to your niche on ezinearticles.com that really grabs you. Let’s say it’s on article marketing. What I do is just take one aspect of article marketing such as headline writing. It is totally relevant and is like peeling off one extra layer to the reader. Let’s take it one step further. Let’s say the article is on headlines and their importance to capture the reader. You just expand on that by writing about keyword rich headlines and why they are important to Google rankings. If you follow this strategy, the research is simply to Google ‘keywords in headlines’ and put the information in your own words. Damn this is easy! The main point is this: it doesn’t need to be perfect. Just give them what they want; easy to follow answers!
I hope by now you can see that article writing isn’t something to be afraid of or avoid. In fact, once you get good at it, you will be pumping out several articles a week which is like putting an army of funnels out there just pouring in targeted readers to your site!
Let me give you an analogy. Say you were poking through your attic one day and you found a Picasso painting your grandfather had a long time ago. It had lots of dust on it and the frame is dinged up. You recognize that this is a gem. It just needs to be cleaned up and it will be worth a bunch of money. Knowing this, you wouldn’t try to clean it yourself would you? You could do one of two things. First, you could bring it in ‘as is’ and get what the collector offers. Or, you can bring it to a professional who could clean it up and not damage it. Then you can get top dollar for it. The same holds true for article marketing. It is the gem in the attic that you know is worth a ton, but you don’t how to ‘clean it up’. What you have learned today will get you going. Hopefully you have learned how to get started with this article. To truly send it into overdrive and hit with laser-like precision, you just need that professional to ‘clean it up’ for you, I have the solution to that problem. If you want to learn what I have learned, I invite you to check out my blog. There you will find tons of great content and free help that will help you push traffic over the top for your site.
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About the Author:
Ben is an internet marketer whose area of focus is article marketing. Ben enjoys sharing the strategies he has learned from his mentors with others and also is always looking for a new twist someone else may have to offer. Check out his blog at: http://www.BenDominatesMLM.wordpress.com
For a Free report by Ben’s favorite mentor Jason Fladlien, go to http://budurl.com/qq8c
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